GXM 17

With over 3.1 million monthly listeners and billions of streams, the gaming supergroup K/DA, comprised of League of Legends characters, is one of the biggest virtual bands in the world. The group’s creator, Toa Dunn, joins us to look back at his ten-year tenure as head of music at Riot Games. We discuss K/DA’s meteoric rise to success, how Riot Games used music to market its IP, and how to build a successful music and gaming strategy.